Silvol

What Trademark Class Am I In? The Most Common Classes by Business Type

Short answer

Your trademark class is decided by what you sell or do, not by your industry. Downloadable software is class 9 and hosted software is 42; clothing is 25; a restaurant is 43; coffee beans are 30; cosmetics are 3; an online store is 35; consulting is 35; fitness instruction is 41; financial services are 36. Most businesses need two classes, because the product and the selling of it, or the good and the service, are classed separately. The four most common classes on the register, holding a third of all 4,796,936 live marks, are 9, 35, 25, and 41.

The question is asked as "what class is my industry" and the answer is always "which of your products". A fitness company is not in a fitness class; it is in class 41 for the classes it runs, 9 for the app it sells, 25 for the shirts, and 28 for the equipment, and it registers in whichever of those it actually does.

The USPTO's ID Manual is the authority. It lists tens of thousands of accepted goods and services descriptions, each with its class. Picking a description from it keeps the filing fee at $350 per class; writing your own costs $550. See what a trademark costs. The tables on this page are the shortcut to the right neighbourhood of the manual.

Every table shows the live count for the class, because a class with 587,000 marks behaves differently from one with 18,000 when you search your name in it. The full list of 45 has every class; this page has the ones people actually ask about.

The ten classes most businesses land in

RankClassCoversLive marksTypical business
19Electronics and downloadable software587,885Apps, software, electronics, eyewear, digital content
235Advertising, business, and retail services387,262Online stores, marketplaces, agencies, consultants
325Clothing and footwear347,642Apparel, shoes, merch
441Education and entertainment326,473Courses, podcasts, events, gyms, media
53Cosmetics and cleaning products197,002Skincare, beauty, fragrance, household cleaners
642Technology services and SaaS178,490SaaS, cloud, IT, design, AI
728Toys and sporting goods175,832Toys, games, sports and fitness equipment
821Housewares and kitchen171,893Cookware, drinkware, home goods
95Pharmaceuticals and supplements166,968Drugs, vitamins, supplements, medicated products
1016Paper goods and printed matter162,785Books, stationery, planners, packaging

Counts as of September 14, 2026, computed from USPTO bulk data by primary class.

By business type

Find what you sell or do. The second column is the class most of that business's marks sit in; the third is the class the same businesses usually also need.

Software and technology

BusinessPrimary classUsually also
Mobile app (downloadable)942 if there is a web version
SaaS, web app, no download429 if there is an app
Video game (downloadable)941 for online play
AI product or service429 for a downloadable model or app
Consumer electronics935 for the online store
IT consulting, development agency4235 for business consulting
Cybersecurity429 for downloadable tools, 45 for monitoring
Messaging, video calls, streaming transmission389 and 42

Retail and consumer goods

BusinessPrimary classUsually also
Clothing brand2535 for the online store
Shoes2535
Handbags, wallets, luggage1825, 35
Jewelry, watches1435
Eyewear, sunglasses935
Skincare, cosmetics, fragrance344 if there is a salon, 5 if medicated
Hair care products344 for salon services, 26 for wigs and extensions
Candles43 for scented oils, 35
Cookware, drinkware, kitchen goods2135
Furniture, mattresses2024 for bedding, 35
Toys, board games289 for a digital version
Pet products31 for food18 leashes, 20 beds, 21 bowls, 5 supplements
Online store or marketplace (selling others' goods)35The class of any own-brand goods
Stationery, planners, journals169 for digital planners, 35

Food and drink

BusinessPrimary classUsually also
Restaurant, café, bar4330 or 29 for packaged products, 35 for franchising
Coffee roaster (beans)3043 for the café, 35 for the online store
Coffee shop4330 for beans sold retail
Bakery30 for baked goods43 for the shop or café
Packaged snacks, cereal, chocolate3035
Meat, dairy, plant-based protein, jams2935
Sauces, condiments, spices3035
Soft drinks, water, energy drinks, juice3235
Beer, brewery3243 for the taproom, 25 for merch
Wine, spirits, hard seltzer3343 for a tasting room, 35
Supplements, vitamins, protein powder (health claims)535
Meal kits, meal delivery29 or 30 by content39 for delivery, 43 for prepared meals

Services

BusinessPrimary classUsually also
Marketing, advertising, PR agency3542 for web design
Business consulting, coaching3541 for training and courses
Recruiting, staffing35
Accounting, bookkeeping3536 for tax and financial advice
Bank, lender, payments, fintech369 for the app, 42 for the platform
Insurance369, 42
Real estate brokerage, property management3635 for listings, 37 for development
Law firm, legal services4542 for legal tech
Construction, contractor, home services3719 or 6 for materials, 42 for design
Cleaning services373 for products
Landscaping, lawn care4437 for hardscape
Delivery, courier, logistics3942 for the platform, 9 for the app
Ride-share, car rental, travel booking3943 for lodging, 9, 42
Hotel, short-term rental4339 for travel, 42 for the platform
Print shop, custom manufacturing, print-on-demand4016 or 25 for own products

Health, beauty, fitness, and education

BusinessPrimary classUsually also
Gym, fitness studio, personal training4125 for merch, 9 for an app, 28 for equipment
Yoga studio4127 for mats, 25
Medical clinic, telehealth449, 42 for the technology
Dental, orthodontic44
Therapy, counseling, mental health449, 42 for an app
Salon, spa, barbershop, nails, lashes443 for a product line
Tattoo studio4425 for merch
Medical device109 for software, 44
Online course, e-learning, tutoring419 if downloadable, 16 for printed materials
School, coaching, training company4135 for business coaching
Veterinary, pet grooming4431 for food, 18 for accessories

Media, content, and creators

BusinessPrimary classUsually also
Podcast419 for downloadable episodes, 25 for merch
YouTube channel, streamer4125, 9
Newsletter, online magazine4116 if printed, 9 if downloadable, 42 for the platform
Book publisher1641 for publishing services, 9 for ebooks
Photographer, videographer41
Band, musician, record label419 for recordings, 25 for merch
Sports team, esports organization4125 for merch, 28 for equipment
Event, festival, conference4135 if it is a trade show
Social network, dating app459 for the app, 42 for the platform
Influencer with a product lineThe class of the product35 for endorsement and promotion services

The four questions that come up most

Class 9 or class 42? Downloaded and installed is 9; used in a browser and never installed is 42. Most software companies need both, and the USPTO coordinates the two classes because confusion between them is common. A company with an app and a web version files both.

Do I need class 35 for my online store? If you sell your own goods through your own site, the goods are in their own class and the retail service is 35. Many brands file both; some file only the goods class and rely on it. If you sell other people's goods, 35 is the only class that fits.

Is coffee 30 or 43? The beans, ground coffee, and packaged drinks are 30. The café where coffee is served is 43. A roaster with a café needs both.

Is my supplement 5 or 29/30? If it makes a health claim or is marketed as a dietary supplement, 5. If it is sold as food, 29 or 30 by content. The marketing decides, and the two classes have different regulatory neighbours.

Two classes, usually

Most registrations for operating businesses end up in two classes, because a business rarely does one thing. The common pairs:

PairWho
9 + 42Software with an app and a web version
25 + 35Clothing brand with its own store
30 + 43Coffee roaster with a café; bakery with a shop
41 + 25Any content, sports, or fitness brand that sells merch
36 + 42Fintech
3 + 44Beauty brand with a salon or treatment service
35 + 41Consultant who also teaches
44 + 9Telehealth

Each class is $350 to file and $650 per decade to maintain, so the second class is a budget line, not an afterthought. A registration in one class does not cover the other, and a class cannot be added later without a new application. See what a trademark costs.

Before you choose

  1. List what you sell or do, as a customer would say it.
  2. Find each item in the tables above, or in the USPTO ID Manual for anything not listed.
  3. Drop the classes you do not actually use. Registering in unused classes wastes fees and invites cancellation for non-use.
  4. Search your name in each remaining class on Silvol, and read the live count: a crowded class means more near matches to read through.
  5. Check the coordinated classes on each class's page, since that is where a conflict most often hides.

Common questions

What trademark class am I in?

The class of the goods or services you actually sell, not your industry. Software is 9 or 42, clothing 25, restaurants 43, cosmetics 3, online retail and consulting 35, fitness and education 41, financial services 36. Most businesses need two.

What is the most common trademark class?

Class 9, electronics and downloadable software, with 587,885 live marks (12.3% of the register). Then 35, 25, and 41. Together those four hold about a third of all live marks.

What trademark class is clothing?

Class 25 for the clothing, footwear, and headwear. Class 35 for the online store if the brand sells through its own site. Bags are 18 and jewelry is 14.

What trademark class is software?

Class 9 for downloadable software and apps; class 42 for software provided as a service online. Most software companies file in both.

What trademark class is a restaurant?

Class 43, which covers food and drink services and temporary accommodation. Packaged products sold under the same name are in a goods class, usually 30 or 29.

What trademark class is coffee?

Class 30 for coffee beans, ground coffee, and packaged coffee drinks. Class 43 for a café. A roaster with a shop needs both.

What trademark class is consulting?

Class 35 for business consulting, marketing, and advertising. Class 42 for technology consulting. Class 41 if the consulting is delivered as training or courses.

What trademark class is an online store?

Class 35, for retail store services. The goods sold, if they are your own brand, are in their own classes as well.

Can I be in more than one class?

Yes, and most operating businesses are. Each class is a separate fee and a separate description; a registration in one does not cover another.

How do I find the right class for my product?

Search the USPTO ID Manual for the product name; the accepted descriptions show their class. The tables above cover the common cases.

What if my product does not fit any class cleanly?

Choose the class whose accepted descriptions come closest, or file in two. A custom description costs $200 more per class and is examined more strictly. An attorney's hour is well spent on a product that straddles classes.

Does the class affect how likely my trademark is to be approved?

Indirectly. A crowded class has more live marks to conflict with, so a near match is more likely. The class itself does not change the examination standard.

Keep reading


Silvol checks a name against live US federal trademarks and the .com zone. It is not a law firm, does not clear names for use, and does not cover state registrations or unregistered marks. Class counts are computed from USPTO bulk data by primary class and refreshed daily; class assignments above are typical, and the USPTO ID Manual governs.

Register counts as of September 14, 2026. Silvol is not a law firm and does not clear names for use.